BusinessTech conducted its 2022 Readership Survey, which surveyed 2 684 readers, from C-level executives and business owners to professionals. Of these readers, 93% are a purchasing decision maker or influencer in their household, which provides excellent insight into what consumers think of the country’s top brands. The car insurance section of the survey found that OUTsurance, Santam and Discovery Insure are the most popular companies, in that order. The survey also found that 12% of respondents plan to switch insurers. Of those switching, OUTsurance took first place, with Discovery Insure taking second place and Naked taking third place.
