Ninety One aired a new TVC to promote its investment expertise. The format appears to be quite similar to the ‘no-frills’ approach taken by AVBOB. The ad states that Ninety One ‘Talks Straight’ and doesn’t use cliches about investing one’s hard earned money, because it knows that people want results. It said it advocates for change and provides clarity when investing. In addition, Ninety One states that investors should partner with the company, as it has a proven track record, even during turbulent times. To support this, it points to the SA Manager of the Year Award it won in 2020 and 2021 at the Raging Bull Awards.



