OUTsurance aired a TVC to promote its affordable funeral plan and benefits. The TVC showed an OUTsurance ambassador walking around a mall, introducing the benefits, as she interviews existing clients. These benefits include children staying on the plan after they turn 21 years old. We’re also reminded of the ‘pause and play’ feature that allows one to pause premiums for up to three months and reinstate them, without waiting periods. Other benefits include control over the amount of cover the client wants and top-up benefits for ‘extra peace of mind’.
